The Ad Extensions tab shows you detailed data about the ad extensions that you've created within a specific campaign. It also allows you to add, edit or delete your ad extensions.
The tab automatically appears in your account when you've enabled ad extensions in at least one campaign.You can enable or disable the tab for your account view by clicking the arrow button next to your existing tabs above your performance table. When enabled, the tab appears in three places in your account:
The "All Online Campaigns" overview screen: The tab will show all extensions for all your campaigns (or "rollup view").
The campaign details page: The tab will show all extensions for the selected campaign (or "campaign view").
The ad group details page: The tab will show all campaign-level extensions that apply to the selected ad group. You'll also see ad-specific extensions, if applicable.
Whether you're new to search engine marketing (SEM) or if you simply need to brush up on your optimization skills, you can use the below list of key performance indicators and possible solutions to troubleshoot any issues that you may spot in your own campaigns. Keep in mind that the bullet points below aren't meant to be used all together as an across-the-board cure-all; you will need to use your own discretion to determine which adjustments may be most beneficial to your particular campaigns.
High Cost-Per-Click / Low Return-on-Investment (ROI) • Ensure landing page URLs are current (no broken links) • Revise ad copy; make it more concise, mention special offers, use calls to action (e.g. “buy”, “shop”, etc.) • Adjust bids (lower) • Match types: bid on broad, phrase, exact • Add negative keywords • Set daily limit to monthly budget
Google Health launched a bit over two years ago, and since then it's been listening to the users, analyzing feedback and conducting research. google’ve learned a lot from You! You’ve confirmed that having a central place online to store and share medical data with whomever you want is important and a step in the right direction. And google’ve added a number of features based on what you’ve asked for so far. But you’ve also told to google that it’s not enough; that you’re also looking for tools that will help you act on all your health and wellness concerns. Google’ve heard you ask for easier data tracking, more personalization and the ability to set and track progress toward your health goals. Google listened, and today they’re announcing a new design and new features for Google Health.
So what’s new? Well, Google’ve developed an easier-to-use dashboard that brings together even more of your health and wellness information in one place and makes it easier for you to organize and act on that information. they’ve also heard from you that focusing on wellness, and wellness goals, is a big part of the solution, and that it’s important to record your daily experience and set goals
So our new re-design better organizes your medical information, while creating a more welcoming place to set goals for yourself and check in daily on your progress. For example, you might want to set a goal around walking more each day or to lower your cholesterol over time. With our new design, you can easily monitor your path to success with a visual graph that shows your progress towards your personalized goal. You can even create custom trackers for other things that you want to monitor like daily sleep, exercise, pregnancy or even how many cups of coffee you drink a day.
We’ve also integrated with several new partners to make it easier for you to collect the data you need to track your progress, including Fitbit, maker of a wearable device that captures health and wellness data such as steps taken, calories burned and sleep quality; and CardioTrainer, one of the top mobile apps for tracking fitness activity and weight loss. In the two weeks since CardioTrainer’s integration went live, CardioTrainer developer WorkSmart Labs reports that users have already uploaded more than 150,000 workouts to Google Health, where they can more easily view, track and set goals around their workouts and monitor them along with other health and wellness information.
Besides tracking progress toward your health goals, our new design also gives you the ability to take notes or keep a journal on your progress for each health condition or medication you’re taking. The new design also delivers information that is more personalized to your particular set of medical conditions or specific medications. You can access improved content links for each medical condition, medication or lab result you have in your Google Health profile. And they’ve made the Google Health profile easier to read and customize, with the ability to hide past items or sections that are outdated or no longer relevant. All of this helps you keep your dashboard up-to-date with current, relevant information, while still letting you maintain a complete health history.
In addition to redesigning the product and forming new partnerships with device and mobile apps developers, they’ve continued to expand our more traditional integrations with hospitals and other healthcare data providers. Three recent highlights include Lucile Packard Children’s Hospital at Stanford, University of Pittsburgh Medical Center (UPMC) and Sharp HealthCare.
With this update, they’ve made Google Health an even more powerful tool for organizing all your health information online, and also for achieving your health and wellness goals. We think you’ll find that organized, measurable and engaging information helps make it easier to achieve better health and wellness.
Get latest contact details, news, and updates about anyone in your inbox right inside Gmail. The Gist Gadget creates a business profile for anyone in the "From" or "CC" fields.
See contact details, work information, and updates
Request profiles to build direct connections
Search across all your contacts in your network
Gist helps you prepare for a meeting, make an introduction, or just find a better way to connect with others by bringing together your contacts with related content about them to provide important context in your interactions.
Gist constantly generates updates for individual and company profiles with the latest from social networks like Facebook, LinkedIn, and Twitter, over 20 million blogs, and over 50,000 news sources. The Gist Gadget then brings all of this social data together and prioritizes it for quick consumption and action right inside Gmail.
"More context, less clicks." ReadWriteWeb "?find out way more about the people in your inbox, directly from Gmail." Mashable "?an easy, intuitive CRM app." Gist user
Users can experience Gist as a feature rich web application, as an add-in to leading email applications like Gmail, Microsoft Outlook, and Lotus Notes or on a mobile device with both iPhone and Android applications available.
The Gist Promise: - Your data is wholly owned and controlled by you. At no time is your data shared unless specifically granted by you. - Your data is secure. We take great lengths to secure all user data and ensure your data privacy and confidentiality. - The level of data integration that Gist performs is fully under your control. - We will never use your data to reach out to your contacts.
Much of our recent work at YouTube has focused on making it easy for advertisers and agencies to run integrated, targeted and measurable campaigns across the internet. This has involved a lot of product, sales and back-end integration with Google products (like AdWords and TV ads), so we can build easy-to-use, scalable options for advertisers on YouTube.
Today we're taking another step in this direction, by allowing advertisers to start testing a new Video Targeting tool on YouTube. Video Targeting is modeled after similar Google planning tools and pretty much does what it says: it gives advertisers more control of their ad campaigns by letting them choose specific YouTube partner content they'd like to target. The tool is flexible and helps advertisers discover videos relevant to their campaign and their target audience: it suggests videos based on keywords (like politics or fashion), viewer demographics (like age and gender), interest-based categories, or some combination of the three. Or, if an advertiser has a video in mind, they can see if it's available to target specifically. The result is a marketplace of video targeting options that results in extra control and better brand safety for display advertisers, and more useful and relevant ads on YouTube.
Our goal is to create an easy-to-use, self-service targeting tool for any advertiser who wants to run ads on YouTube. As this first version is in beta (and is being updated every day), it's missing a few features, as well as content from some of our partners -- like those who sell their own ads, for example. So it's currently intended for advertisers who work closely with sales representatives at YouTube. But if you want a sneak peek, you can check it now out at www.google.com/videotargeting.
A few months ago, we created a Product Ideas page for AdSense, where you could tell us what product and feature updates you’d like to see. We received over 600 ideas from publishers all around the world, with ideas ranging from ad filtering options to increased transparency, and more detailed reporting to easier account management.
Our product and engineering teams have been hard at work to bring you ideas from the wishlist. We still have more to do, but wanted to share some of the progress so far:
You asked for...More transparency about how much you’re earning from AdSense. What we’ve delivered...The AdSense for content and AdSense for search revenue shares are now publicly shared.
You asked for...The ability to block certain categories of ads, like religion and dating. What we’ve delivered...Category blocking (previously known as category filtering) is now available in 13 languages. You can filter up to 11 ad categories, including religion, dating, politics and weight loss.
We’ve also been developing a new version of the AdSense interface. Although the interface is currently in beta, it addresses many of the requests we saw on the Product Ideas page. Take a look at the improvements that the new interface offers:
You asked for...Make it easy to change addresses when we move from one location to a new one. What we’ve delivered...You can make requests to change the country of your payment address directly in the new AdSense interface. (Due to legal and system constraints, some country updates will still require you to create a new account.)
You asked for...Automatic revenue tracking to quickly and easily compare performance of ads of different sizes and types. What we’ve delivered...The new AdSense interface offers Ad units, Ad sizes, and Ad types reports in the Performance Reports tab. These detailed reports can help you understand which individual ad units, ad sizes, and ad types perform best on your site.
You asked for...The ability to view data for a custom date range, similar to Google Analytics. What we’ve delivered...The new AdSense interface includes a date range selector just like Google Analytics. Plus, to see how your earnings have changed over time, we also have a feature that allows you to compare two date ranges. Simply select the date range you want to compare, check “Compare to other dates”, fill in the start date, and we’ll fill in the end date for you!
You asked for...More time frames for analyzing metrics. Specifically we heard the wish to “select the same period of time and say group by week or month to see the trend.” What we’ve delivered...Reports by week and month, in addition to by day, are available in the Performance Reports page. Along with reports for “Entire account by day” you can choose from weeks and months. If you’d like the new beta interface enabled in your account, you can make a request.
Thanks for all your ideas and votes. Your ideas and feedback help our teams determine where we should be spending our time, so keep them coming!
If you would like to add the Bing Search on your Firefox browser, check out this firefox add-on which can instantly show up search suggestions for the keywords you type in.
Bing provides great general search results, relevance, a big index and speed — all of the hallmarks of a good search engine. However, because sorting through search results can often be time consuming, Bing organizes popular results in a different way, designed to help you get the answers you’re looking for without having to guess the right way to phrase a search term.
Let me know with your experiance using this search engine and the results you get while searching for something.
